Facebook offers local business marketing tools that can be easily tailored to fit your customers geographically and demographically. For restaurants, Facebook advertising creates local internet marketing that can be customized to entice new customers and to re-engage current customers to drive repeat business.
In today’s digital world, a large part of serving your customers is being able to stay connected to them digitally through email and online promotions, even if you don’t use a computer in your day-to-day tasks. In the beauty and wellness industry, the right tools can make email marketing a natural extension of your business. Choosing email marketing programs, POS systems and social media platforms that work together is your first step in taking your business to the next level.
Yelp, TripAdvisor, Google and Foursquare are platforms on which customers are looking for travel tips, cozy cafes with Wi-Fi, trendy beauty salons or exciting travel destinations with boutique hotels. A good basis for this is the ratings and customer reviews of others who express their opinions on these platforms. Paymash takes a look at these evaluation systems.
The menu is the flagship of the restaurant. Customers make fast assumptions on the quality of the food based on the quality of the menu. Because of this, it is important to invest time and effort in the design of the menu - both in terms of content and design. Paymash gives restaurateurs valuable tips for creating the perfect menu.
Erfolgreich gründen ist kein Kinderspiel. Es gibt viele Faktoren zu beachten. Paymash stellt zehn wichtige Tipps zusammen, die Gründerinnen und Gründer beherzigen sollten, um aus der Idee Wirklichkeit und ein funktionierendes Business zu machen.
First impressions count - and that goes for the decoration of the shop window, too. Paymash supports retailers in the background with efficient sales solutions and makes selling easy and fast - with invoices, the POS system or the webshop. Here we give ten tips for an attractive window display.